OUTREACH INC. 

Product and Marketing Coordinator 01/2024 - PRESENT

• Supported the marketing and dev teams to help transition from the ESP Maropost to Customer.io. This included documenting all of our previous email audience segments and email journeys, then re-implementing them with the updated tools of Customer.io’s robust workspace within a two-month period of time.

• Organize weekly email campaign goals based on audience data, and write email marketing copy across 12 different audience lists, promoting 7 separate properties. 

• Analyze user behavior through GA4 across 7 separate properties to collaborate with the marketing team on strategies to increase conversions and revenue. 

• Developed and tested landing pages and UX copy for each individual property. 

• Provided support in creating and maintaining automated systems developed with AI technology to streamline marketing processes.

TRUE LIFE MEDICINE 

Front Office Lead 02/2023 - 01/2024 

• Demonstrated proficiency in using medical software and office applications to streamline all administrative systems and processes. 

• Acted as a liaison between the front office team and medical practitioners, facilitating effective communication and ensuring seamless patient care. 

• Researched and implemented an efficient system to streamline patient scheduling, patient follow-up, and record-keeping, reducing administrative errors and improving overall office productivity. 

•  Maintained strict compliance with healthcare regulations and privacy standards, ensuring patient data security and confidentiality at all times. 

PRESTRIDGE AND CO. 

Content Writer 05/2022- 10/2022 

• Collaborated closely with a cross-functional team, including graphic designers, brand specialists, and marketing managers, to ensure cohesive content across all marketing channels. 

• Produced engaging and SEO optimized blog copy that consistently achieved organic traffic and improved search engine rankings. 

• Crafted persuasive and concise email copy, resulting in a boost in email open rates and click-through rates for marketing campaigns. 

• Curated social media copy across various platforms, including Facebook, Twitter, Instagram, and LinkedIn, resulting in increased brand engagement. 

PRESTRIDGE AND CO. 

Executive Virtual Assistant 02/2021- 05/2022  

• Collaborated with senior executives to identify critical tasks, ensuring efficient task prioritization and resource allocation. 

• Managed a high volume of emails and weekly meetings, promptly responding to inquiries, coordinating schedules, and facilitating seamless communication among team members. 

• Supported the development and maintenance of automated systems and processes for key business operations, reducing manual workload and increasing overall efficiency. 

• Updated Standard Operating Procedures (SOPs) to better support executive needs, improving clarity and efficiency in task execution.